Own a Piece of the Pizza Luce Legacy
Join one of Minneapolis's most beloved pizza brands and bring bold, handcrafted flavors to your community. Our proven franchise model gives you the tools, training, and support to thrive.
The Pizza Luce Advantage
We've spent over three decades perfecting our craft. When you franchise with Pizza Luce, you get more than a brand — you get a community, a system, and a proven path to success.
Established Brand Recognition
Pizza Luce has been a Minneapolis institution since 1993. Our loyal customer base, award-winning menu, and cultural presence give your new location an instant advantage from day one.
Comprehensive Training Program
Receive hands-on training at our flagship location covering operations, food prep, customer service, staff management, and marketing — everything you need to run a successful restaurant.
Ongoing Operational Support
Our dedicated franchise support team is available 7 days a week. From grand opening through day-to-day challenges, we're always in your corner with practical, real-world guidance.
National Marketing Campaigns
Benefit from professionally designed marketing materials, social media campaigns, digital advertising, and PR efforts that build awareness for your location without extra cost to you.
Preferred Supplier Network
Proven Revenue Model
Our franchisees benefit from multiple revenue streams including dine-in, takeout, delivery, catering, and special events — a diversified model that performs across all seasons.
What You'll Need to Get Started
We offer flexible franchise models to fit different markets and investment levels. All figures below are estimates — our team will walk you through exact numbers during consultation.
Express Location
- Fast-casual, counter-service model
- Smaller footprint (800–1,200 sq ft)
- Streamlined core menu
- Mall, airport, or food hall locations
- Lower staffing requirements
- Full brand & training support
Full Restaurant
- Full dine-in experience
- 2,000–3,500 sq ft location
- Complete menu offering
- Bar & beverage program
- Catering & event capabilities
- Priority territory selection
Multi-Unit Deal
- Exclusive territory rights
- Reduced franchise fees
- Dedicated account manager
- Flexible development schedule
- Co-op marketing funds
- Enhanced profit sharing
Standard Financial Overview
Who We're Looking For
We partner with passionate entrepreneurs who share our commitment to quality, community, and exceptional guest experiences.
You love great pizza and take pride in creating memorable dining experiences for every guest who walks through your door.
Proven ability to lead, motivate, and develop a team. Restaurant or hospitality management experience is a plus, but not required.
You want to be an active part of your local community, and you understand that a great restaurant is a neighborhood institution.
Our Simple Franchise Process
From your initial inquiry to opening day, our streamlined process is designed to set you up for success every step of the way. Most franchisees are open within 12–18 months.
Complete the inquiry form below with your background, location preference, and investment capacity. Our franchise team reviews every submission within 3 business days.
Week 1A member of our franchise development team will schedule a call to learn more about you, answer your questions, and assess mutual fit before moving forward.
Week 2–3We'll share our FDD — a detailed document covering all financial, legal, and operational aspects of the franchise. You'll have 14 days to review with your advisors.
Week 4–6Visit our Minneapolis headquarters, meet the leadership team, tour active locations, and speak with current franchisees — all to make sure you're fully confident in your decision.
Week 7–8Once approved, sign your franchise agreement, pay the franchise fee, and work with our real estate team to identify and secure the perfect site in your target market.
Month 3–5Complete our 6-week comprehensive training program, build and equip your location with our support, then launch with a professionally managed grand opening event.
Month 6–18
We're With You Every Step of the Way
Opening your doors is just the beginning. Our franchise support system is designed to help you grow, adapt, and thrive in your market for years to come.
We send an experienced opening team to your location for the first two weeks to help train your staff and ensure a smooth, successful launch.
Access our integrated POS, online ordering, inventory management, and reporting platforms — all pre-configured and connected to our central support hub.
Quarterly business reviews with your franchise consultant to analyze performance, identify opportunities, and plan your next phase of growth.
Benefit from our continuous culinary R&D — new menu items, seasonal specials, and limited-time offerings tested and rolled out across the network.
Hear From Our Partners
Opening my Pizza Luce franchise was the best business decision I've ever made. The training was thorough, the support team is responsive, and my community absolutely loves the pizza. We were profitable within our first year.
I was nervous about entering the restaurant industry, but the Pizza Luce team held my hand through every step. From site selection to grand opening, they were there. Two years in and I'm already planning my second location.
The brand recognition alone is worth it. When I put up the Pizza Luce sign, people already knew and loved the name. The supplier network saved me thousands in the first year, and the marketing team is fantastic.
Submit Your Franchise Inquiry
Fill out the form below and a member of our franchise development team will be in touch within 3 business days. All information is kept strictly confidential.