Privacy Policy

This Privacy Policy describes how Pizza Luce ("we," "us," or "our") collects, uses, discloses, and protects your personal information when you visit our website at pizz-luce.click, place orders, interact with our digital services, or otherwise engage with us. We are committed to protecting your privacy and handling your personal data in a transparent, lawful, and responsible manner.

By accessing or using our website and services, you acknowledge that you have read, understood, and agree to the practices described in this Privacy Policy. If you do not agree with any part of this policy, please discontinue use of our website and services immediately.

We encourage you to read this document carefully. If you have any questions, you may contact us at any time using the contact details provided at the end of this policy.

1. About Us

Pizza Luce is a food service business operating through its digital platform at pizz-luce.click. We provide customers with online ordering, menu browsing, promotional content, and customer support services related to our food and beverage offerings.

2. Applicable Law

As a business operating in the United States, we comply with all applicable federal and state privacy laws, including but not limited to:

• The California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), which grants California residents specific rights regarding their personal information.
• The Federal Trade Commission Act (FTC Act), which prohibits unfair or deceptive practices in commerce, including misrepresentation of privacy practices.
• The CAN-SPAM Act, which governs commercial email communications.
• The Children's Online Privacy Protection Act (COPPA), which restricts the collection of personal data from children under the age of 13.
• Other applicable state privacy laws, including the Virginia Consumer Data Protection Act (VCDPA), Colorado Privacy Act (CPA), and similar regulations enacted across various states.

We are committed to staying current with evolving privacy regulations and updating our practices accordingly.

3. Information We Collect

We collect several categories of information about you depending on how you interact with our website and services. The types of information we collect include the following:

3.1 Personal Identification Information

When you create an account, place an order, sign up for our newsletter, or contact us, we may collect:

• Full name
• Email address
• Phone number
• Billing address and delivery address
• Username and password (stored in encrypted form)
• Date of birth (when required for age verification)

3.2 Payment and Transaction Information

When you make a purchase through our platform, we collect information necessary to process your payment. This may include:

• Credit card or debit card details (processed securely through third-party payment processors; we do not store full card numbers)
• Billing information
• Transaction history and order details
• Loyalty points and promotional code usage

3.3 Usage and Behavioral Data

We automatically collect information about how you interact with our website, including:

• Pages visited and time spent on each page
• Links clicked and menu items viewed
• Search queries entered on our platform
• Shopping cart and order history
• Referral URLs (the webpage that directed you to our site)
• Time and date of your visit
• Session duration and frequency of visits

3.4 Device and Technical Information

We collect technical information from the devices you use to access our services, including:

• IP address
• Browser type and version
• Operating system and platform
• Device type (desktop, mobile, tablet)
• Device identifiers (where applicable)
• Screen resolution and language settings

3.5 Location Data

With your permission, we may collect geolocation data to facilitate delivery services, suggest nearby restaurant locations, and improve your overall experience. You may disable location tracking through your browser or device settings at any time.

3.6 Communications and Customer Support Data

If you contact our support team or communicate with us by email, phone, or through online forms, we may retain records of those communications, including:

• The content of your messages and inquiries
• Correspondence history
• Feedback, reviews, and survey responses

3.7 Cookie and Tracking Data

We use cookies and similar tracking technologies to collect information about your browsing behavior on our website. Please see Section 9 of this policy for detailed information about our cookie practices.

4. How We Use Your Information

Pizza Luce uses the personal information we collect for a variety of legitimate business purposes. We do not use your personal data for purposes that are incompatible with those described in this policy.

4.1 Service Delivery and Order Fulfillment

• Processing and managing your food orders
• Coordinating delivery or pickup services
• Sending order confirmations, receipts, and status updates
• Managing your account and preferences
• Processing payments and preventing fraud

4.2 Customer Support

• Responding to your inquiries, complaints, and support requests
• Resolving disputes and troubleshooting issues
• Maintaining records of your communications with us

4.3 Marketing and Promotional Communications

• Sending promotional emails, newsletters, and special offers (only with your consent or where permitted by law)
• Notifying you about loyalty rewards, discounts, and exclusive deals
• Conducting surveys and collecting feedback to improve our services
• Personalizing content and recommendations based on your preferences and order history

You may opt out of marketing communications at any time by clicking the "unsubscribe" link in any marketing email or by contacting us at [email protected].

4.4 Analytics and Service Improvement

• Analyzing website traffic and usage patterns to understand how customers interact with our platform
• Improving the functionality, design, and user experience of our website
• Developing new products, features, and services
• Conducting internal research and statistical analysis

4.5 Legal and Compliance Purposes

• Complying with applicable federal and state laws and regulations
• Enforcing our Terms of Service and other agreements
• Protecting against fraud, unauthorized activity, and security threats
• Responding to lawful requests from law enforcement and government authorities

5. Sharing of Your Information with Third Parties

We do not sell your personal information to third parties. However, we may share your data with trusted third parties in the following circumstances:

5.1 Service Providers and Business Partners

We engage reputable third-party companies and individuals to perform functions on our behalf. These service providers have access to personal information only as necessary to perform their services and are contractually obligated to protect your data. Examples include:

• Payment Processors: To securely handle payment transactions (e.g., Stripe, Square, or similar PCI-DSS compliant processors)
• Delivery Partners: To coordinate food delivery logistics
• Email Marketing Platforms: To manage newsletters and promotional communications
• Analytics Providers: To analyze website traffic and usage (e.g., Google Analytics)
• Customer Support Tools: To manage and track customer inquiries
• Cloud Hosting Providers: To store and process data on our behalf

5.2 Legal Requirements and Law Enforcement

We may disclose your personal information when we believe in good faith that such disclosure is necessary to:

• Comply with a legal obligation, court order, or government request
• Protect and defend the rights or property of Pizza Luce
• Prevent or investigate possible wrongdoing in connection with our services
• Protect the personal safety of our users or the public
• Protect against legal liability

5.3 Business Transfers

If Pizza Luce undergoes a merger, acquisition, restructuring, sale of assets, or bankruptcy, your personal information may be transferred as part of that transaction. We will notify you via email or prominent notice on our website before your information is transferred and becomes subject to a different privacy policy.

5.4 Aggregated and Anonymized Data

We may share aggregated, de-identified, or anonymized data that cannot reasonably be used to identify you with third parties for research, marketing, analytics, or other lawful purposes.

6. Data Security

We take the security of your personal information seriously and implement a variety of technical, administrative, and physical safeguards to protect your data from unauthorized access, use, alteration, or destruction.

6.1 Security Measures We Employ

• Encryption: All data transmitted between your browser and our servers is protected using Secure Socket Layer (SSL) / Transport Layer Security (TLS) encryption technology.
• Access Controls: Access to personal information is restricted to authorized employees and service providers who need it to perform their job functions.
• Password Protection: User account passwords are stored using industry-standard hashing algorithms (such as bcrypt).
• Payment Security: Payment card information is processed through PCI-DSS compliant payment processors. We do not store raw credit card data on our servers.
• Firewalls and Intrusion Detection: We use firewall protection and monitoring systems to guard against unauthorized access to our systems.
• Regular Security Audits: We conduct periodic security assessments and vulnerability testing to identify and address potential risks.

6.2 Limitation of Liability

Despite our best efforts, no method of data transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security. In the event of a data breach that may affect your rights and freedoms, we will notify you and the appropriate regulatory authorities as required by applicable law.

7. Your Privacy Rights

Depending on your state of residence, you may have certain rights regarding your personal information. Pizza Luce respects and honors these rights to the fullest extent required by applicable law.

7.1 Rights Under the California Consumer Privacy Act (CCPA/CPRA)

If you are a California resident, you have the following rights:

• Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, as well as the purposes for collection and the categories of third parties with whom we share it.
• Right to Delete: You have the right to request that we delete personal information we have collected from you, subject to certain exceptions.
• Right to Correct: You have the right to request correction of inaccurate personal information we maintain about you.
• Right to Opt-Out of Sale or Sharing: We do not sell your personal information. However, if this practice changes, California residents have the right to opt out.
• Right to Limit Use of Sensitive Personal Information: You may have the right to limit our use of sensitive personal information.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights. We will not deny you services, charge different prices, or provide a different level of quality because you exercised your rights.

7.2 General Rights Available to All Users

Regardless of your location, we offer the following rights to all users of our platform:

• Right of Access: You may request a copy of the personal information we hold about you.
• Right to Rectification: You may request correction of inaccurate or incomplete personal data.
• Right to Erasure: You may request deletion of your personal information in certain circumstances.
• Right to Data Portability: You may request that we provide your personal data in a structured, commonly used, and machine-readable format.
• Right to Withdraw Consent: Where we rely on your consent to process personal data, you may withdraw that consent at any time without affecting the lawfulness of prior processing.
• Right to Opt-Out of Marketing: You may opt out of receiving marketing communications from us at any time.

7.3 How to Submit a Privacy Request

To exercise any of the rights described above, please contact us using the following methods:

• Email: [email protected]
• Website: pizz-luce.click

We will verify your identity before processing your request to protect your privacy. We aim to respond to all verified requests within 45 days, as required by the CCPA/CPRA. In complex cases, we may extend this period by an additional 45 days and will notify you accordingly.

You may authorize an agent to submit requests on your behalf. The authorized agent must provide written proof of authorization, and we may still verify your identity directly.

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

When your personal information is no longer needed, we will securely delete or anonymize it in accordance with our data retention and disposal procedures.

9. Cookie Policy

Our website uses cookies and similar tracking technologies (such as web beacons, pixels, and local storage) to enhance your experience, analyze usage, and support our marketing activities.

9.1 What Are Cookies?

Cookies are small text files stored on your device by your web browser when you visit a website. They allow the website to remember your actions and preferences over a period of time.

9.2 Types of Cookies We Use

• Strictly Necessary Cookies: Essential for the website to function correctly (e.g., keeping you logged in, maintaining your shopping cart).
• Performance and Analytics Cookies: Help us understand how visitors interact with our website by collecting anonymous usage data (e.g., Google Analytics).
• Functional Cookies: Remember your preferences and settings to provide a more personalized experience.
• Marketing and Advertising Cookies: Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns.

9.3 Managing Your Cookie Preferences

You can control and manage cookie settings through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or set preferences for certain types of cookies. Please note that disabling certain cookies may affect the functionality of our website.

For detailed information about the cookies we use and how to manage them, please refer to our full Cookie Policy, available on our website at pizz-luce.click.

10. Children's Privacy

Pizza Luce's website and services are intended for use by individuals who are 18 years of age or older. We do not knowingly collect, use, or disclose personal information from children under the age of 13 without verifiable parental consent, as required by the Children's Online Privacy Protection Act (COPPA).

If you are between the ages of 13 and 17, you may only use our services with the involvement and consent of a parent or legal guardian. If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately at [email protected].

Upon receiving notification, we will promptly review and, if necessary, delete the personal information of any child from our systems.

11. International Data Transfers

Pizza Luce is based in the United States, and your personal information is primarily stored and processed within the United States. However, some of our third-party service providers may operate in, or process data in, countries outside the United States.

If your personal data is transferred internationally, we take steps to ensure that adequate protections are in place to safeguard your information in accordance with applicable U.S. privacy laws and the data protection standards of the recipient country. These protections may include contractual clauses, data processing agreements, and other legal mechanisms designed to ensure the security of your data.

By using our services, you acknowledge and consent to the potential transfer of your personal information to countries outside your country of residence, which may have different data protection laws than those in your jurisdiction.

12. Third-Party Links and Services

Our website may contain links to third-party websites, applications, or services that are not owned or controlled by Pizza Luce. This Privacy Policy does not apply to such third-party platforms. We encourage you to review the privacy policies of any third-party services you access through links on our website.

We are not responsible for the privacy practices, content, or security of third-party websites or services, and we have no control over the information you choose to share with those parties.

13. Do Not Track Signals

Some browsers offer a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activities tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. Our website does not currently respond to DNT browser signals. However, you may use the cookie management tools described in Section 9 to control tracking on our site.

14. California Shine the Light Law

California Civil Code Section 1798.83, known as the "Shine the Light" law, permits California residents to request and obtain a list of the categories of personal information we disclosed to third parties for direct marketing purposes in the preceding calendar year, along with the names and addresses of those third parties.

If you are a California resident and wish to make such a request, please submit your inquiry in writing to [email protected]. We will respond within the timeframe required by law.

15. How to File a Complaint

If you have concerns about how we handle your personal information and are not satisfied with our response to your inquiry, you have the right to file a complaint with the appropriate regulatory authority.

15.1 Federal Trade Commission (FTC)

The FTC enforces consumer protection and privacy laws in the United States. You may file a complaint with the FTC at:

• Website: www.ftc.gov/complaint
• Phone: 1-877-FTC-HELP (1-877-382-4357)

15.2 California Privacy Protection Agency (CPPA)

California residents may submit complaints or inquiries to the California Privacy Protection Agency, which is responsible for enforcing the CCPA/CPRA:

• Website: cppa.ca.gov

15.3 State Attorneys General

Many states have an Office of the Attorney General that handles consumer privacy complaints. You may contact your state's Attorney General's office to file a privacy-related complaint.

15.4 Contacting Us First

We encourage you to contact us directly before filing a formal complaint. We are committed to resolving privacy concerns quickly and effectively. Please reach out to us at:

• Email: [email protected]
• Website: pizz-luce.click

16. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our practices, legal obligations, or business operations. When we make material changes, we will notify you by:

• Posting the updated policy on our website with a new "Last Updated" date at the top of this page
• Sending you an email notification (if you have provided your email address)
• Displaying a prominent notice on our website

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website and services following the posting of changes constitutes your acceptance of the updated Privacy Policy.

17. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please do not hesitate to contact us. We are dedicated to addressing your privacy inquiries in a timely and professional manner.

We strive to respond to all privacy-related inquiries within 10 business days. For requests requiring identity verification or complex processing, we may require additional time, but we will communicate this to you promptly.